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  • 2017 Financial Marketing Trends
    2017 Financial Marketing Trends
    April 2017: DBR248 Every financial organization is trying to find ways to become more efficient and more effective in their marketing efforts. This includes investing in new technology to assist in the implementation of marketing strategies as well as trying to leverage internal and external data to improve personalization and overall... [more]
  • The Challenger Bank Battlefield
    The Challenger Bank Battlefield
    March 2017: DBR247 While there is a great deal of hype surrounding the potential for digital disruption, challenger banks face significant challenges to growth, with the banking industry trying to determine whether they should ignore, acquire, partner or compete with their new technology- driven competitors. Challenger banks see the advantages of... [more]
  • Improving the Customer Experience in Banking
    Improving the Customer Experience in Banking
    February 2017: DBR246 The financial services industry has been significantly impacted by the increasing use of technology from smartphones to wearables. This transformation in methods of transacting has enabled more personalized engagement, allowing customers to use multiple channels simultaneously to engage in seamless, multi-dimensional banking. This has also increased both the... [more]
  • 2017 Retail Banking Trends and Predictions
    2017 Retail Banking Trends and Predictions
    December 2016: DBR245 For the sixth consecutive year, the Digital Banking Report has surveyed a crowdsourced panel of global financial services leaders for their thoughts around upcoming retail banking and credit union trends and predictions. For the first time, we also surveyed the industry, including banks, credit unions and solution providers... [more]
  • The Millennial Mind
    November 2016: DBR244 For the hyper-connected and tech-savvy Millennial segment, banking is more synonymous with mobile banking, P2P payments and digital currencies than it is with the traditional bank branch. With unique needs and different communication channels used, this huge market opportunity is also the most difficult to satisfy. The majority... [more]
  • State of the Digital Customer Journey
    September 2016: DBR243 To meet the needs of the digital consumer, it is more important than ever to provide the tools needed to open accounts, onboard and cross-sell both online and with mobile devices. These digital stages of the customer journey need to be seamless, integrated and multichannel, with the elimination... [more]
  • The Power of Personalization in Banking
    March 2016: DBR242 The goal of most financial institutions is to deliver a personalized digital experience that helps consumers improve how they manage their day-to-day financial lives. By doing so, banks and credit unions can elevate the level of customer engagement, reduce costs, increase cross sales, and drive higher customer satisfaction... [more]
  • 2016 State of Financial Marketing
    February 2016: DBR241 Now in its fifth year, the "State of Marketing in Retail Banking" study, fielded by The Financial Brand, sponsored by Deluxe, and analyzed and published by the Digital Banking Report, has found that while bank and credit union marketers know the challenges and opportunities of today's marketplace, there... [more]
  • 2016 Retail Banking Trends & Predictions
    2016 Retail Banking Trends & Predictions
    January 2016: DBR239/240 More than ever before, all of the banking industry's constituencies are being impacted by the transformation of the banking industry. The category that has the most to gain from the changes expected in 2016 will be the consumer. They are not only in the driver's seat with regards... [more]
  • Mobile Wallets
    October 2015: DBR238 Since Apple launched its mobile wallet capabilities alongside the iPhone 6 last year, the mobile wallet has served as a battleground between banks, tech companies such as Google and Samsung and retailers, with each trying to gain and retain customer loyalty. The ability to provide a great user... [more]
  • Digital Account Opening
    Digital Account Opening
    August 2015: DBR237 javeWhere there was once delineation between banking processes that a consumer could do from the comfort of their home or with the convenience of a smartphone and those that were done in a branch office, the use of digital functionality has finally become universal. No place is this... [more]
  • Customer Service in the Digital Age
    August 2015: DBR236 A customer service revolution is occurring in financial services. It’s dynamic, overarching, and being driven by consumers who are embracing digital and mobile channels as never before. The digital age is changing the way consumers research, shop and buy products and services and how they share their experiences... [more]
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