In this report, we look closely at how best to transmit transaction data to online/mobile customers.
In a world where most users are receiving real-time status updates from friends, co-workers and companies via Facebook, Twitter and other services, financial institutions should look closely at the way they deliver both routine and urgent banking transaction detail.
While we believe there are great opportunities to innovate around transaction feeds, the most important info delivery mechanism remains the email alert. So we outline a 22-point program for bringing triggered alerts up to the state-of-the-art. And we analyze 16 alerts from 13 financial institutions against that criteria.
Finally, we compare and contrast the two new ecommerce/bankcard transaction streaming/sharing services: Blippy and Swipely. And we take a brief look at the newest entrant, Seattle-based Strings.