2006 Planning Guide

Getting creative

Jim Bruene

September 2005

: OBR 122/123

56

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Our eleventh annual Planning Guide is packed with more than 1000 brainstorm-inducing ideas, tactics, and tips you can use to improve the effectiveness and profitability of your online initiatives. The information is organized by product within the two major retail banking segments: consumers and small/microbusinesses.

With fee revenue, or lack thereof, one of the most important online banking issues, the 2006 Planning Guide also includes a handy 12-page section on pricing online services and transactions. Suggested fees for both consumers and businesses are presented for every online financial function imaginable.

Contents:
• Making the case
• Effective planning
• Research sources
• Ten revenue boosts for 2006
• Online banking user benefits
• Consumer planner
• Small business planner
• Fee planner
• Emessaging planner
• Innovations: Provident Bank’s premium account

2006 Planning Guide

SKU: OBR122/123

strategic planning, consumer, small business, microbusiness, strategies, pricing, planner, deposits, credit, loans, security, customer service, messaging, emessaging